It all started back in 1985 when Del Amo Motorsports was founded. We were located at 1512 Aviation Blvd in Redondo Beach, CA. This was a store that was only 6,000 square feet, but one that was considered large for a motorcycle dealership at the time.
When we opened our doors in 1985, Suzuki was the only brand of motorcycles we carried. We were at the right time to be a Suzuki dealership when the GSX-R was released, and with the success of the GSX-R we were able to expand. In 1987, we added Kawasaki to our dealership. By 1990, Kawasaki had released its famous ZX line, and once again we were able to grow our sales and expand with another line. Also in 1990, we added Yamaha to our growing store. That same year, with Wayne Rainey winning the first of his three GP500 titles and the FZR 600, 750, and 1000, Yamaha had established itself as a major player in the industry.
Once again, we were able to expand and added Sea-Doo personal watercraft. Being so close to the ocean, this was a logical decision. With sales growing and a loyal base of customers in motorcycle-crazy Southern California, business was good. Another smart move was about to happen. In 1993, we became a Ducati franchise, and in just one short year the legendary 916 was released.
By 2002, we had to move- we had outgrown our building. We moved to our current location, 2500 Marine Ave in Redondo Beach, CA. At that time, this was a 25,000-square-foot building.
Shortly after our move, we then added another piece to the puzzle. In 2002, we added KTM to our family. KTM introduced the 950 Adventure and the 990 Duke. Within a short time, we had to expand our building and increased it to 35,000 square feet.
In 2010 we once again expanded by increasing our parts and accessories department to 10,000 square feet. Our building is now an astonishing 45,000 square feet!
Back in 2007, we decided to reach out and further expand, and in September we acquired an entirely new location in Long Beach, CA. We did a massive renovation to the entire store, increasing the size of our showroom, parts and accessories, and service departments, creating what is now Del Amo Motorsports of Long Beach.
Over the years, we have gone from a single-line franchise to one of the largest dealerships in the nation. We have you, our customers, to thank for our awesome journey. We look forward to being your one-stop shop for years ahead!
To be the leader in customer service, growth, and success in the powersports industry by displaying honesty, quality, teamwork, and a "can do" spirit in all of our actions. Our company will provide a fulfilling work environment for our employees, an enhanced level of service for our customers, and strive continually to improve everything we do.
Commitment to Customers
- Reliability: Be the person that a customer can count on by consistently and actively delivering our core values.
- Assurance: Become worthy of customers trust by being the expert on products, process, and the latest powersports industry news.
- Concrete: Create an unrivaled customer experience by exercising a spirit of warmth, maintaining facilities and equipment, and taking pride in our professional appearance.
- Empathy: Put ourselves in the customers’ shoes and hold fast to our role in making their dreams a reality.
- Responsiveness: Promptly meet customers’ needs and strive to exceed their expectations.
- Stimulate: Fuel the customer experience with fun, excitement, and enthusiasm.
Del Amo Motorsports is the new powerhouse for the powersports industry in Southern California. With our 4 locations along the coast, we are the biggest dealership group in California. Our locations serve all Southern California counties and cities like Los Angeles County, Orange County, Riverside County, San Bernardino County and San Diego County. Also all cities like Los Angeles, Santa Monica, Malibu, Beverly Hills, Inglewood, Culver City, Pasadena, Glendale, Gardena, Burbank, Compton, Covina, Redondo Beach, El Segundo, Downey, Hawthorne, Manhattan Beach, Palos Verdes, Pico Rivera, Pomona, Torrance, West Hollywood, Signal Hill, Long Beach, Santa Ana, Costa Mesa, Newport Beach, Tustin, Lake Forest, Hermosa Beach, Bellflower, Artesia, Chula Vista, Marina Del Rey, Corona, Whittier, Oceanside, El Cajon, Escondido, Carlsbad, San Diego, San Marcos, Poway, Solana Beach, Alpine, Ramona, Vista, Encinitas, San Marcos, Lemon Grove, Lakeside, Borrego Springs, Tecate, and Granite Hills.